Gone are the days when most authors could sit back and let their publisher sell their book. Nowadays, new and established authors often get little marketing help, and the prospect of doing it yourself can be daunting. But with a little perseverance and a little practice it can be fun, especially if you enjoy talking to people, as I do.
And while the shoppers might have co-operated, sadly the same can’t be said of the weather. I’ve roasted in York, and been rained on in Inverness. The British weather has an odd affect on shoppers. When it rains, they seem to flock to the stores in droves, and conversely, when the sun is shining and there’s no need for raincoats and umbrellas, they stay away!
Everyone I’ve met has been charming, which makes my job of engaging them in conversation and telling them about my book and the writing process, a pleasure.
Surprisingly, everyone who purchased a copy of The House on the Shore during the signing in York lived in Scotland, and what’s more, within fifty miles of where I used to live in Keith. Even more surprising, was the encounter in Inverness with a gentleman who at one time taught at Queen Mary Grammar School in Liverpool – my first grammar school. And while in a restaurant that same evening, I bumped into the guy who cut my hair during my twenty years of living in Scotland! It just goes to prove what a small world it really is.
So, if you happen to be in Glossop on the 1st May, come along to the Labour Club, Chapel Street, at 2.30pm, where I shall be giving a talk as part of the Glossop Literary Festival, and see if I can’t tempt you into buying a book!